Time blocking revolutionized the way I approach my weeks, killed burnout, and took my profitability to a whole new level. Now I’m teaching you how to implement time blocking into your business to achieve the same results.

Three years ago, I started my web design business. I knew absolutely nothing and learned it all as I went. Now, I’m sharing that with other creatives to teach them how they can start a profitable web design business.

In this article, we’ll cover: 

• What is time blocking?
• The benefits of time blocking.
• How to implement it into your weekly routine.
• Examples from my own time-blocked schedule. 

Why Is Time Blocking Important?

Real talk… ‘Busy’ isn’t an excuse. It’s not an excuse to:

• Miss deadlines
• Leave your clients in the lurch
• Run on empty (emotionally, physically, creatively)
• Fall out of love with your business
• Stop growing your brand

Because here’s the thing: Everyone is busy, babe. Especially online entrepreneurs, done-for-you service providers, and creative CEOs. 

And if you can’t beat the ‘busy’, then it’s time to manage it instead. With a little something called: time blocking. It’s the time management technique that truly allowed me to increase profitability, maximize productivity and reduce stress in a way I never thought possible. 

Mozart said: “The shorter way to do many things is to only do one thing at a time”, and I couldn’t think of a better way to sum up time blocking. 

Defined? Time blocking is the act of organizing your day into blocks of time dedicated to accomplishing specific, categorized tasks (rather than approaching your to-do list with zero structure or prioritization). It also helps you dedicate time to social media – meaning you’ll keep growing your brand.

To effectively time block, you need to focus on many different aspects of your life. These include:

• Clients and projects
• Life commitments
• Personal goals
• Reflecting at the end of each workday – looking at what was accomplished, and what wildcard tasks need to be completed the following day. 
• Reducing distractions, and remaining committed to your schedule (while keeping some space for the unexpected)

Benefits of Time Blocking

Marketing, retainer clients, one-off projects, lead nurturing, onboarding, onboarding, offers, launches, accounting, health, hobbies, and date nights. And that’s not even half the story of entrepreneurship. 

Time blocking takes those tasks and puts them onto paper, ensuring there’s time for everything that matters in your week. 

The benefits of time blocking for online business owners (like web designers) include:

• Organizing and reducing the stress associated with managing different projects, clients, projects, and goals at once. 
• Replacing a reactive business approach with a proactive one (such as responding to emails or messages at dedicated times, as opposed to addressing them as they come in).
• Removing interruptions, and haphazardly scheduled meetings throughout the week. 
• Ensuring enough space in the week to set and reach goals, get creative, and enjoy the big-picture thinking of running a creative online business. 
• Promoting time awareness
• Focusing on deep work, as opposed to shallow, low-quality output.
• Combatting perfectionism, procrastination, and multitasking.

So how can you achieve the same in your business?

How To Implement Time Blocking In Your Online Business

Start by carving out time for you, first and foremost. 

I love to designate an entire day to just me (and my business). I call it a ‘CEO Day’. For me, this falls on a Monday, giving me a generous three-day weekend and a whole lot of freedom over how I kick off my week. 

On a ‘CEO Day’, I:

• DO NOT book any meetings
• DO focus on business growth strategies
• DO NOT answer emails, DMs, or other business-related correspondence
• DO create marketing content
• DO NOT touch any client work
• DO get into my ‘Creative CEO’ time – ideating new freebies, reels, offers, and launches
• DO NOT allow myself to work to the later hours unless I’m truly feeling it

Taking your CEO day into account, plan out how many hours you can realistically dedicate to your clients that week. Consider when your energy, creativity, and motivation are highest (and lowest), then delegate in line with this. 

CEO day is all about strategy. Learn about my strategy here. Orrrrrr, you can focus on your website. Here are three things you need on your site asap.

Here’s an Example

1. Let’s say you’ve got four clients to pour your focus into this week. 
2. Start by listing out all the tasks you need to complete for each client (and your business). That includes things like:
   • Onboarding
   • Create branding board
   • Devise brand strategy
   • Send home page draft
   • Team meetings
   • Sales and/or client calls
   • Launching
   • Revisions and feedback
   • Showing up on social media
3. Review each task, and determine a realistic amount of time it’ll take you to complete each one, for each client (I recommend using Google Calendar for this).
4. Prioritize your client’s projects based on deadlines, allocating time across the week accordingly.

In just one week, you’ve massively advanced four clients’ projects, while focusing on yourself and your business without burnout. 

Want to keep improving your CEO skills? Check out my Wealthy Web Designer Course. You’ll learn everything that I know to run a successful six-figure web design business. Even if you don’t take my word for it, trust my 500+ students who have taken the course.